Quote:
"The significant problems we face cannot be solved at the same level of thinking we were at when we created them.” -- Albert Einstein
Favorite Moment(s):
One of the most enjoyable moments was at an offsite that our research team had at a local winery in the Santa Cruz Mountains. We were divided up into small groups and given a recipe along with ingredients to prepare part of our meal—with help and direction from the caterer, of course! It was incredibly fun and we enjoyed a delicious meal overlooking memorable scenery.
I remember thinking, “What a privilege it is to be part of such a diverse and talented team—that can also cook well!”
What have you done to be a better Yahoo?
This year, I joined the Yahoo! Mentorship Program and had the opportunity to mentor several Yahoos who were interested in learning more about design research—not only to understand different methods for bringing the customer perspective into their marketing projects but also to think about long-term career opportunities. It was a great way to get to know other Yahoos I may not have otherwise met, and to be able to share what I’ve learned along the way.
Are you able to think big at Yahoo? How?
At Yahoo!, you are expected to think big! It’s ingrained in the culture and that culture will always attracts others who think big. As part of the Customer Insights group, we can help guide and refine product design as well as highlight new opportunities for Yahoo! to improve the lives of our customers, based on what we learn in the field.
What specific Yahoo! project has made the biggest impact on you and why?
I’ve been a part of many exciting projects and product launches here at Yahoo! so it’s hard to pick one. I can definitely say its been a progressively exciting “build” for me—I always learn something new and interesting with each research project I have led, and it is great to see how much teams value your work and the positive impact that it can have.
Currently, my research spans both the consumer and advertiser experience, which is a fascinating intersection to be exploring, as advertising becomes more pervasive in our lives and we expect and demand more control over what we consume.
What made you choose Yahoo! as a place to work?
I had several colleagues who had joined Yahoo! a year or so prior, so I was able to get their perspective on what it was like to work here. But I could also see for myself that Yahoo! exemplified opportunity and optimism, yet valued critical thinking and challenging the norm.
